eMAG

eMAG

Client

eMAG

Year

2022-2025

Art Directed multiple projects for Romania's largest e-commerce retailer, along with daily content on social media

Art Directed multiple projects for Romania's largest e-commerce retailer, along with daily content on social media

Context

eMAG, Romania’s largest e-commerce retailer, offers diverse products like electronics, home appliances, fashion, and beauty. eMAG has also expanded into Bulgaria and Hungary, with further growth plans.

Service

Branding

Concept Development

Photoshoot Art Direction

Animation

My Role

I developed logos, key visuals for eMAG Shops, and social media activation concepts for major campaigns like Black Friday and Christmas, ensuring brand consistency. As eMAG’s Art Director, I also collaborated with photographers on set to capture the best shots for social media and key visuals.

Photoshoot Art Direction

Created photography briefs, collaborated on set with photographers, and guided TVC actors to ensure seamless alignment with eMAG’s brand identity and highlight key products.

Created photography briefs, collaborated on set with photographers, and guided TVC actors to ensure seamless alignment with eMAG’s brand identity and highlight key products.

To promote the campaign online,

I created the Tedi Jump Instagram filter, which quickly became a favorite among users.

To promote the campaign online,

I created the Tedi Jump Instagram filter, which quickly became a favorite among users.

Photographer: Bogdan Petrice

PORTFOLIO

CHECK OUT SOME MORE

CHECK OUT SOME MORE

CHECK OUT SOME MORE

CHECK OUT SOME MORE

Branding

Brand Activations

Key Visuals

Animation

Branding

Brand Activations

Key Visuals

Animation

Branding

Brand Activations

Key Visuals

Animation

Branding

Brand Activations

Key Visuals

Animation

Brand Activation

BTL

Key Visuals

Brand Activation

BTL

Key Visuals

Brand Activation

BTL

Key Visuals

Brand Activation

BTL

Key Visuals